Question:
Article on product naming
I stumbled upon this today:
http://books.guardian.co.uk/departme...483625,00.html
It got me thinking about product names and how much they draw me, or not - I was thinking about this other day when I was looking at my eyeshadows. I've got Urban Decay Mildew and MAC Humid - and pondered, while looking at them, does connecting them with mould really make these shadows more appealing? I don't know, and I differ from the author because I love Shu Uemura's labelling - it seems so crisply scientific, as opposed to poetic, and matches the precision of their colours (so many!) and the simplicity of the packaging.
Anyway, to give this thread a point, are there any products/lines whose names you love?
I like Amber Lights from MAC, the shadow's so luminous it does remind me of autumnal skies...
__________________
ETA: oops, hope it works now?
Hi sounds like a cool article, but I dont think the link is working? is it just me?
edit - Sorry the article is working, forget what I said
I've always been aware how easy it is to get pulled into a fantasy by a shade name. There can be two identical colours available but I'll always be more drawn to the one with the name that conjures up an appealing image to me, and I totally related to her about the numbered cosmetics. It wouldn't stop me buying it if I really wanted the product, but I prefer fancy shade names.
I remember as a teenager being drawn to 17 lipstick called 'silvermine' even though I'd never look good in metallic lippy! :lol: Also a Spectacular nail polish called 'starlight'.
I love Mac's eyeshadow names like 'Woodwinked', 'Shadowy Lady' and 'Greensmoke'. They're really good at evoking fantasy with their names, as are Benefit and Nars and too many others to name!
Good thread nazneen.
Yes, I agree. I was really drawn to Urban Decay when they ran the advert "Does pink make you puke?" I thought that they must have been a 'right-on' and non-wussy kind of company!
Must admit being a 45 year old school teacher means I don't wear too much of their stuff (especially the eyeshadows) but I aspire to!
Thanks for the link. I can see how we are drawn in more by the name, its so nice when someone asks you what shade you are wearing to be able to say something which sounds gorgeous in itself and I am definitely stupidly seduced by it. One of the names featured in the article (and the name of her book), Revlon's best seller, Cherries In The Snow makes me feel like whoever would wear it would automatically gain the fairytale looks of Snow White...luckily for me I'm not a fan of myself in Red lippie otherwise I'd have probably gone running off to Boots in search of it!
After reading the article I was perhaps a little disappointed at the less interesting names in my makeup bag, mainly names to do with foods suggesting I am more drawn in by something delicious sounding! I have eyeshadows called Cappuccino and Toffee Sundae, and I especially like deep shades of lippie and nail polish that are likened to various berries and I have another called Hazelnut Sauce.
I would definitely be quite deterred from buying something called mildew!! My latest eyeshadow from no7 is called Twilight which sounds a lot prettier I think (its a trio of white, silver and black).
Hmmm, its made me think anyway and next time I'm out buying makeup perhaps I should try and think about whether I'm purchasing a shade just because it sounds yummy!!
I stumbled upon this today:
http://books.guardian.co.uk/departme...483625,00.html
It got me thinking about product names and how much they draw me, or not - I was thinking about this other day when I was looking at my eyeshadows. I've got Urban Decay Mildew and MAC Humid - and pondered, while looking at them, does connecting them with mould really make these shadows more appealing? I don't know, and I differ from the author because I love Shu Uemura's labelling - it seems so crisply scientific, as opposed to poetic, and matches the precision of their colours (so many!) and the simplicity of the packaging.
Anyway, to give this thread a point, are there any products/lines whose names you love?
I like Amber Lights from MAC, the shadow's so luminous it does remind me of autumnal skies...
__________________
ETA: oops, hope it works now?
Answers:
Hi sounds like a cool article, but I dont think the link is working? is it just me?
edit - Sorry the article is working, forget what I said
Answers:
I've always been aware how easy it is to get pulled into a fantasy by a shade name. There can be two identical colours available but I'll always be more drawn to the one with the name that conjures up an appealing image to me, and I totally related to her about the numbered cosmetics. It wouldn't stop me buying it if I really wanted the product, but I prefer fancy shade names.
I remember as a teenager being drawn to 17 lipstick called 'silvermine' even though I'd never look good in metallic lippy! :lol: Also a Spectacular nail polish called 'starlight'.
I love Mac's eyeshadow names like 'Woodwinked', 'Shadowy Lady' and 'Greensmoke'. They're really good at evoking fantasy with their names, as are Benefit and Nars and too many others to name!
Good thread nazneen.
Answers:
Yes, I agree. I was really drawn to Urban Decay when they ran the advert "Does pink make you puke?" I thought that they must have been a 'right-on' and non-wussy kind of company!
Must admit being a 45 year old school teacher means I don't wear too much of their stuff (especially the eyeshadows) but I aspire to!
Answers:
Thanks for the link. I can see how we are drawn in more by the name, its so nice when someone asks you what shade you are wearing to be able to say something which sounds gorgeous in itself and I am definitely stupidly seduced by it. One of the names featured in the article (and the name of her book), Revlon's best seller, Cherries In The Snow makes me feel like whoever would wear it would automatically gain the fairytale looks of Snow White...luckily for me I'm not a fan of myself in Red lippie otherwise I'd have probably gone running off to Boots in search of it!
After reading the article I was perhaps a little disappointed at the less interesting names in my makeup bag, mainly names to do with foods suggesting I am more drawn in by something delicious sounding! I have eyeshadows called Cappuccino and Toffee Sundae, and I especially like deep shades of lippie and nail polish that are likened to various berries and I have another called Hazelnut Sauce.
I would definitely be quite deterred from buying something called mildew!! My latest eyeshadow from no7 is called Twilight which sounds a lot prettier I think (its a trio of white, silver and black).
Hmmm, its made me think anyway and next time I'm out buying makeup perhaps I should try and think about whether I'm purchasing a shade just because it sounds yummy!!